Almost everything has become complex on smaller screens, and apps that are tailor-made to address this purpose end up creating an enhanced user experience. Facebook moving from apps based on html5 to native applications is a step towards the direction. According to a private research report, the total time (average) spent on mobile gadgets in America every day has gone from 158 minutes in 2013 to 162 minutes in 2014. However, the interesting takeaway is how mobile apps have been dominating the experience on these devices.
The Future of Mobile Apps – Corporate Scenario
While growth in mobile apps usage is a positive trend and quite encouraging for organizations, adoption of enterprise app, however, seems to be lagging behind. Apparently, there are a few aspects that contribute to the distinction in adopting mobile apps between corporate audiences and general consumers. One of the primary reasons behind the trend pertains to privacy concerns, mobile app security, and accessibility ease. Several consumers in America cite privacy to be their biggest issue as far as mobile app usage goes. Further issues that add to the complication is the fact that corporate employees are finding it tough to locate mobile apps that they may find interesting or effective enough to help them become more efficient at work. As per a report by Dimension Data, close to 60 % of the entire workforce population is not able to access business applications via their personal mobile devices.
To help address these employee issues concerning privacy, security, and apps availability, firms would have to create repeatable and formal communication programs that stay at the pinnacle of the mobile apps future. Senior management and also functional management and business units should constantly keep their employees updated on the enterprise mobility efforts of the firm. This must be done in conjunction with the business and productivity gains generated for the various parts of the business.
Generally, such communication should comprise clearly and frequently communicating to the staff how personal information on their gadgets would be segregated and protected from company apps and data via mobile application management platform usage.
Apps are now getting developed for mobile hardware, such as Google Glass. For instance, the Glass Stocks app helps keep check of the stock prices. Apps like GlassFit help keep track of one’s fitness routines. The RunKeeper app combines both the fitness and health industries, offering an ecosystem for devices relating to health and fitness. Staying abreast with this space, Qualcomm and Palomar – a Californian health system – launched Glassomics, an incubator for supporting clinical and consumer applications dedicated to wearable technology related to health. Huge strides are being made and similar happenings are expected in the future.
Big players from several industries like Qualcomm, Intel, and Nissan are putting in money and resources into wearable technology, thus impacting the smart phone space. These phones are now incorporating sensors and apps that would help foster the wearable ecosystem. With continuous innovation and improvement in the wearable technology domain, mobile apps for Red Flush casino games or enterprise applications are becoming more and more popular by the day. All of these technologies would become increasingly ripe for big-information analysis, reporting and implementation.